Laurie is never shy to point out tactics masquerading as strategy. Her straight-forward approach and laser focus make her the go-to resource for both clients and colleagues.
An expert at developing strategic initiatives and tactical implementation plans, Laurie ensures the delivery of high quality, results-driven solutions to each of The Bridge Group’s clients. As Managing Partner, she leverages her colleagues’ experience in sales process methodology, measurement and metric development, project management, and recruiting to build high performing teams for clients.
A trusted advisor, coach, and mentor, Laurie uses her two decades of strategic sales management experience to build the capacity of The Bridge Group and each of its inside sales consultants. Those same skills are used to help her B2B technology clients build, expand, and optimize their inside sales teams.
Today, Laurie works with SDR, AE, and CSM teams on assessments, improving the effectiveness of teams, and assisting leaders in developing the skills required to scale revenue.
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Laurie's Recent Work
Calling Should Be Part of Your Outreach
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Strategic Sales Development Trends
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Uncovering Your Customers Challenges
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